Autumn/Winter '22

Inspired by the minimalism and high-quality Japanese denim craft, and the heritage of American blue jeans, the Kings Of Indigo design team brings its own unique flavor to the world of denim. The seasonal collection consists of 100% recycled materials, natural non-dyed denim and a range of pure linen styles.The brand is PETA certified vegan, with the exception of 4 styles made from recycled wool. 

Celebrating our 10 year anniversary


Kings Of Indigo has been leading the industry towards change for a decade.To celebrate our anniversary we’re launching two special editions of ‘clean jeans’. A ‘full circular denim’ that is 100% recycled and 100% recyclable. And a ‘wiser wash’ recycled denim made with no chemicals at all and half the water and energy. That’s denim that looks good and feels great.


100% Recycled


Instead of having our collections contribute to the pile of waste material, we fight it. By working with yarns made out of 100% pre- and post- consumer waste. Reduce & reuse!

Linen


Alongside organic cotton, the new Kings Of Indigo collection offers a range of natural linen pieces. Linen is grown without the use of any chemicals or pesticides and is fully biodegradable. Τhe all natural, hypoallergenic material is known for its strength and durability -sustainable classics that last a lifetime.

For The Love Of Indigo


The thing we love most about indigo is the way it ages. By wearing and washing indigo dyed garments, the color changes slightly over time. It creates a unique pattern, lighting up on the areas you move around a lot, like the knees and that back pocket where you keep your phone. We want you to engage in when buying clothes, indigo makes it personal.


Natural, non-dyed


Denim’s natural look is ecru so that crisp, clean off-white color is actually just the pure non-dyed cotton. These pieces aren’t treated or bleached, which saves a step in the production process (less transport, chemicals for dying) and means serious water savings. These unbleached garments require no chemicals which reduces health issues for our workers. That’s what we call clean jeans.

Introducing new fits

JERRICK

Long rise tapered fitted jean. Non-stretch. Button fly closure. The jean has all of our classic details - a side fish tack, the back-pocket waves and 5 pockets. 


ONSHI

Classic flare jeans with a super high rise. Non stretch. Designed to fit tight at the waist untill the knee. Flared from the knee down. Curved waistband for better fit. 


ROY

Loose fit five pocket jeans with a long rise. Non stretch. Slightly tapered from the knee down. Button fly closure.



 We're introducing our complete jeans fit guide for men and women. Discover your favourite fit!